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Location
Type of job Management & Executive
Contract Permanent
Mobility Local
Full/Part time Full time
Description

"Job Profile:

• Understanding consumer needs and market opportunities

• Consumer marketing with brand planning

• As part of the brand team, responsible for ideation, development and execution of marketing campaigns that includes mass media, outdoor & on-ground consumer activations, retail visibility and new media like the internet and mobile

• Responsible for setting up various systems and processes for the brand, including Industry trends analysis, Stock Control reporting, Sales Analysis and Budget Management

• Consumer insight mining for new concept creation and gauging opportunities in the various segments of the market

• Segmentation and target group identification

• Analyzed market construct to develop market launch

• Develop core communication and give a strategic road map to the brands.

• Responsible for brand growths, market shares, top line/bottom-line deliverables, and profitability."

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